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Thursday, September 25, 2025

Can I Offer Free Products or “Pay What You Want” Pricing on Payhip?

 One of the most flexible features of Payhip is its pricing options. Many sellers ask: “Can I offer free products or let customers choose how much they pay?” The answer is a resounding yes!


Offering Free Products

Payhip allows you to offer products completely for free. This is ideal for:

  • Promotional items to attract new customers

  • Free chapters of a book or course

  • Sample templates, guides, or digital downloads

Free products can help you build your email list, introduce your brand, and increase exposure.

How It Works:

  1. Add a new product in your Payhip dashboard.

  2. Set the price to $0.

  3. Publish it – your product is now available for anyone to download or access.


“Pay What You Want” Pricing

Payhip also supports flexible pricing, allowing customers to choose the amount they pay. This feature is popular for:

  • Digital downloads like ebooks, music, or art

  • Creative content where you want to reward customer generosity

  • Charitable products or donation-based campaigns

How It Works:

  1. Create a new product in Payhip.

  2. Enable the “Pay What You Want” option.

  3. Customers can enter any amount at checkout, including zero if you allow it.

This approach encourages more customers to engage with your products while giving loyal fans the chance to support you generously.


Benefits of Free and Flexible Pricing

  • Builds an Audience: Free products are a great way to attract first-time customers.

  • Encourages Sharing: Users are more likely to share free or flexible products with friends.

  • Increases Engagement: Fans may pay more than the minimum if they love your product.

  • Boosts Marketing: Helps showcase your brand without requiring immediate sales.


Tips for Using These Pricing Options

  • Promote Free Products: Use social media and email to attract traffic.

  • Set Minimums if Needed: If you want to ensure some revenue, set a minimum amount.

  • Bundle Free and Paid Products: Offer free items as part of a larger paid bundle.

  • Track Conversions: Monitor how free or flexible pricing impacts your sales and customer growth.


Conclusion

Yes, Payhip allows you to offer free products or “pay what you want” pricing, giving you flexibility to attract customers, boost engagement, and build your brand. This feature is perfect for creators, authors, and digital entrepreneurs looking to expand their reach.

👉 Check out examples in action by visiting Tabitha Gachanja’s Payhip store here: https://payhip.com/TabzGM.

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