How to Ask a Happy Customer for a Google Review — With Friendly Message Templates

 A genuine Google review is one of the best forms of marketing you can have. Reviews help build trust, boost your local search ranking, and reassure new customers that you deliver what you promise.

But even if your customers are delighted, many will never think to leave a review unless you ask them — kindly and at the right moment.

Below you’ll find why it works, when to ask, and several ready-to-use message templates you can send by email, text, or chat.

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Why Google Reviews Matter

These days, people read reviews for almost everything — whether it’s a local service, online store, restaurant, or membership site. A steady flow of genuine, recent reviews makes you look credible and helps you stand out from competitors who may have few or stale reviews.

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When to Ask for a Review

The best time is when your customer is feeling positive and successful:

• Right after you deliver your service and they thank you.

• When they compliment your product or send positive feedback.

• After they reorder, renew, or refer a friend.

• When you wrap up a project or hit a milestone.

Strike while the good experience is fresh in their mind — that’s when people are most likely to write something thoughtful.

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How to Make It Easy

Keep your request short and friendly. Make it feel like a personal favor, not a corporate ask. Always include a direct link to your Google review page so they don’t have to search for it.

If possible, use their name and mention the specific product or service they used. Personal touches matter.

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Friendly Templates to Ask for a Google Review

Below are a few practical examples you can use as-is or adapt for your tone and audience.

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1. Simple, Friendly Email

Subject: Quick favor?

Hi [Name],

I just wanted to say thank you again for choosing [Your Business Name]. It means a lot to us to know you’re happy with [the product/service/project].

If you have a minute, would you mind sharing your experience with a quick Google review? It really helps other people know what to expect and helps us grow.

Here’s the link to make it super easy: [Insert Google Review Link]

Thank you so much — I really appreciate it!

Best,
[Your Name]
[Your Business]

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2. Text Message

Hi [Name], thank you for choosing [Your Business Name]. If you have a moment, we’d love a quick Google review about your experience. Here’s the link: [Insert Link]. Your feedback helps us a lot!

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3. Follow-Up After Praise

If a customer compliments you by email or in person, follow up quickly with:

Hi [Name],

It made my day to hear you were so happy with [service/product]. If you’d be willing to share that in a quick Google review, it would really help other people find us too.

You can write it here — it only takes a minute: [Insert Link]

Thanks again for your support. It means a lot.

Best,
[Your Name]

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4. After Project Completion

Hi [Name],

It was such a pleasure working with you on [project]. I hope you’re thrilled with the results.

If you have a moment, I’d really appreciate it if you could share a short Google review. Your feedback helps us improve and helps others know they’re in good hands.

Here’s the link: [Insert Link]

Thanks so much for your time and trust.

Best wishes,
[Your Name]

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5. For Repeat or Long-Term Clients

Hi [Name],

We’re so grateful to have you as a long-time customer. If you ever have a moment to write a short Google review, it would mean a lot to us and really helps us reach more people like you.

Here’s the link to make it easy: [Insert Link]

Thank you again for all your support.

Best,
[Your Name]

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Tips for More Responses

• Make the link obvious and clickable.

• Keep it short — respect their time.

• Use a warm, genuine tone — no stiff corporate language.

• Follow up once if they don’t respond, but keep it gentle.

• Say thank you no matter what — even if they don’t get around to it.

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Final Thoughts

Most happy customers are glad to help if you ask nicely and make it quick and painless for them. A few sincere reviews can do more for your reputation than expensive ads.