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Friday, July 11, 2025

How To Make Good Money Blogging — Even If Your Traffic Is From Low-Earning Countries

 One of the biggest frustrations for bloggers in places like Kenya, Nigeria, or Pakistan is this:

👉🏽 You work so hard.
👉🏽 You get visitors.
👉🏽 You see your Google AdSense numbers every day.
👉🏽 And you earn cents — literally cents — for thousands of views.

You wonder, “How are bloggers in the US, UK, or Canada earning $5–$50 RPM while mine sits at $0.01 or $0.10?”

Is it even worth it to keep going?

The short answer is: YES — but not if you rely only on AdSense. And definitely not if you only depend on random content for general audiences.

The real money comes from:

  • Picking better topics

  • Using smarter monetization strategies

  • Understanding how to bring in international money even with local traffic

In this in-depth guide, I’ll show you exactly how to do that.


Why Does Traffic From Kenya, Nigeria or Pakistan Usually Pay Less?

Let’s start with some honest reality.

AdSense works on an auction model. Advertisers bid for you — or more precisely, for your visitors.

So what determines how much they bid?

✅ How much money advertisers can make from those visitors.
✅ How likely the visitor is to buy.
✅ How much competition there is among advertisers.

If you run a blog in Kenya about general news or random entertainment gossip, your visitors probably aren’t looking to buy expensive products online. So local advertisers only bid a few cents per click — because that’s all they can get back.

Meanwhile, a US finance blogger whose readers want mortgage advice will attract banks ready to spend $20–$100 per lead.

This is why your CPC is low. But does that mean you’re doomed? Absolutely not.


The Golden Rule: It’s Not Just Who — It’s What

Here’s the most important secret:
Even if your audience is in a low-earning country, you can still attract higher bids if your content targets:

  • Global buyers

  • Topics with global interest

  • Solutions that advertisers pay for


What Works For Bloggers In Kenya, Nigeria & Pakistan?

Below are real, tested strategies that help African and Asian bloggers break out of the AdSense cents-trap.


✅ 1. Shift From Local Gossip To Global Problem-Solving

Low-income blogs usually:

  • Report general news

  • Share gossip

  • Do lifestyle rants

High-income blogs solve clear problems. If your blog helps a person decide or buy something, you can earn far more.

Example:

  • Instead of “Celebrity news in Nairobi” → Write “How to Apply for Scholarships in Canada From Kenya” — and promote student visa services.

  • Instead of “Funny memes from Lagos” → Write “Best Remote Jobs for Nigerians and How to Get Paid in Dollars.”

People everywhere are searching for these.


✅ 2. Choose Topics That Pay Well, Even For Local Readers

Some topics attract international advertisers who don’t care where the reader lives. Examples:

  • Online education

  • Freelancing

  • Remote work tools

  • Forex trading

  • Tech gadgets

  • App reviews

  • Health tips (especially with product links)

  • Immigration advice

  • Language learning

Why? Because companies selling courses, software, or tools want paying users, whether they’re in Nairobi or New York.


✅ 3. Add Affiliate Marketing — Not Just Ads

This is where the real money starts for small bloggers.

Google Ads = cents per click.
Affiliates = dollars per action.

You get paid when someone signs up for:

  • A course

  • A VPN

  • Web hosting

  • A software tool

  • An eBook

  • An online store

Example:

  • Promote Fiverr or Upwork (they have affiliate programs).

  • Promote web hosting for local businesses that want to build websites.

  • Promote Udemy courses.

You can earn $5–$100 per sale instead of $0.01 per ad click.


✅ 4. Monetize With Sponsored Content

If you build a blog with a clear niche and good traffic, brands will pay you directly to promote their product.

A Kenyan business might pay $50–$500 for a sponsored post. A foreign brand might pay more if you can show you have reach and real engagement.


✅ 5. Offer Local Services To A Global Market

This is how many “small” bloggers make their first serious money.

You’re not just a blogger — you’re an expert. Package that:

  • Start a small freelancing service.

  • Offer blog writing, design, or SEO help.

  • Sell your time: online coaching, consulting.

Even a blog about fashion can offer personal styling for people abroad.


✅ 6. Focus On Organic Search — Not Just Social Shares

Social media is nice, but real buyers come from Google search.

When people Google:

  • “How to migrate to Canada from Nigeria”

  • “Best online MBA for Kenyans”

  • “Cheap hosting for Pakistani bloggers”

— they’re ready to act.

If your posts rank for these searches, your earnings multiply.


✅ 7. Write Evergreen, Not Viral

Viral news pays once. Evergreen content pays for years.

One how-to guide can earn you passive income forever.


✅ 8. Build An Email List

Most Kenyan and Nigerian bloggers ignore this, but it’s gold.

If you have an email list, you can:

  • Promote new articles directly

  • Sell your own eBooks

  • Offer services

  • Share affiliate links

It’s free traffic you own.


✅ 9. Use More Than AdSense

AdSense is fine, but add:

  • Ezoic (lower minimum traffic)

  • Mediavine (higher RPM, needs 50,000 sessions)

  • Direct ads from local businesses


✅ 10. Learn SEO — Or Hire Cheap Help

Ranking on Google is how you get global traffic, not just local. Invest time to:

  • Find profitable keywords

  • Write in-depth content

  • Get backlinks

Or outsource some tasks on Fiverr.


Real Example — How A Pakistani Blogger Makes $2,000+ With “Low” Traffic

A real case: A Pakistani blogger has a small blog (about 10,000 monthly visitors).
Topic? Remote work and online freelancing for South Asians.
Income streams:

  • Fiverr affiliate program ($15–$50 per sign-up)

  • Bluehost web hosting ($65–$100 per sign-up)

  • Ezoic ads for filler income ($100–$200/month)

  • A paid eBook about Upwork proposals ($10 each)

He writes detailed guides: how to get your first client, what gigs to sell, which tools to use.

Because his audience wants to earn in dollars, advertisers do too. And so does he.


Sample High-Income Topic Ideas For Local Bloggers

Here are proven examples you can adapt:

NicheExample Blog PostsWho Will Pay You
Remote work“Best laptops for freelancers in Kenya”Laptop stores, affiliate programs
Forex/crypto“How to start Forex trading in Nigeria safely”Forex brokers, signal sellers
Immigration“How to move to Canada as a skilled worker from Pakistan”Immigration consultants
Health“Best weight loss plans for busy moms in Kenya”Local health coaches, global supplements
Finance“How to save money in Kenya — smart tips for students”Fintech apps, banks
Tech“Top 5 cheap smartphones in Nigeria under $100”Local phone dealers, e-commerce sites

Practical Action Plan — From $0.01 RPM To Real Income

Here’s a blueprint you can start this week:

✅ 1. Pick a topic with global potential — freelancing, remote work, finance, migration, health, tech.

✅ 2. Research keywords with buyer intent — what do people search for before they spend money?

✅ 3. Write quality, detailed posts that solve those problems.

✅ 4. Sign up for affiliate programs that make sense for your audience. Place relevant links in your content.

✅ 5. Keep AdSense running — but focus more on making each visitor worth more.

✅ 6. Build an email list or Telegram channel to keep your audience coming back.

✅ 7. Promote on Facebook Groups, LinkedIn, WhatsApp — anywhere your real audience hangs out.

✅ 8. Be patient. It takes months, but one good ranking article can earn you more than 1,000 viral gossip posts.


What To Avoid

❌ Don’t rely on fake traffic. It kills your RPM and credibility.

❌ Don’t spam low-quality ads everywhere — your visitors will bounce.

❌ Don’t copy content. Google knows.

❌ Don’t just write for clicks — write for action.


Final Thoughts

The sad truth is AdSense alone won’t make you rich if your audience stays 100% local and random.

But the happy truth is there’s huge money in solving global problems for local people — and in teaching local people how to earn in global ways.

So use your blog as a gateway:

  • To earn affiliate income

  • To sell services

  • To promote helpful products

  • To rank for problems people are desperate to solve

Remember: the real wealth is not the ads — it’s the trust you build and the solutions you sell.


Your Turn

If you’re serious about blogging for income — not pocket change — shift your mindset today:

  • Write with purpose.

  • Target buyer keywords.

  • Offer value.

  • Stack multiple income streams.

And you’ll never be stuck at $0.01 RPM again.


Got questions? Drop them in the comments — and share this with another blogger who needs to hear it.

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